Abintra’s David Maddison shared valuable insights during a webinar hosted by Crowe UK.
In conversation with Crowe’s Caroline Fleet, he introduced Abintra as a leading company specialising in workplace utilisation analysis through wireless sensor technology. He explained how Abintra provides organisations with data-driven strategies to optimise office environments.
The session explored the evolution of workplace dynamics and highlighted how empirical data can challenge inaccurate assumptions about office space utilisation.
Key points
1. Evolution of office spaces
David began with a historical perspective, outlining how workplaces have evolved since the 1700s. He emphasised the significance of making strategic, informed decisions about workplace environments, particularly in a post-pandemic era where hybrid working models have redefined office usage.
2. Abintra’s innovative approach
David explained Abintra’s methodology for workplace utilisation analysis, emphasising its data-driven philosophy:
- Wireless Sensor Technology: Abintra pioneered this non-intrusive method, avoiding invasive “Big Brother” perceptions to deliver transparency and create trust.
- Space Utilisation Insights: Abintra research indicates that actual workspace utilisation is typically less than 50%, with meeting room efficiencies at a strikingly low 22%. These insights challenge common workplace management assumptions.
3. How it works
Abintra conducts one-month comprehensive surveys using standalone sensor systems, independent of IT infrastructure. That minimises disruption while delivering precise data. The resulting reports provide actionable insights, replacing anecdotal evidence with reliable metrics.
4. Client impact and long-term benefits
David highlighted the long-term adoption of Abintra’s solutions by clients such as Aon, which has benefited from large-scale sensor deployments over 13 years. Outcomes include:
- Cost Savings: Achieved through building sales, subletting, or space optimisation.
- Enhanced Workplace Environments: Improvements tailored to employee needs and workplace dynamics.
5. Customised reporting and advisory services
Abintra offers tailored reports that delve deeply into workspace usage, providing granular data to support client decisions. David advised organisations to:
- Choose solutions with care, avoiding pitfalls like misusing ceiling-mounted sensorsthat are less effective in measuring desk utilisation.
- Opt for sensor placements at furniture level to ensure accuracy and maximise return on investment.
6. Philosophy
David underscored Abintra’s commitment to integrity in its data and recommendations. He stressed the value of technology and consultancy to deliver actionable insights, rather than technology alone, allowing managers to find solutions to their real estate challenges that balance financial efficiency with employee satisfaction.
Last word
The webinar highlighted Abintra’s ability to empower organisations with accurate data, challenging traditional assumptions about workspace utilisation.
David’s insights underscored the importance of leveraging technology to achieve financial efficiency, optimise office spaces, and enhance employee well-being.
By prioritising transparency, accuracy, and tailored solutions, Abintra continues to drive innovation in workplace utilisation analysis.
Crowe UK’s platform provided an excellent opportunity to showcase Abintra’s pioneering work, inspiring businesses to rethink how they manage and optimise their office spaces in today’s dynamic work environment.